From Stuck to Standout: Midlife Career Voice, Amplified

Lucia Knight built a high-performing career in executive search, then retrained in psychology to answer a bigger question: what makes work feel meaningful. Today she helps midlife professionals redesign careers that fit who they’ve become. Many arrive successful yet stuck—under‑challenged, boxed in by old labels, and craving purpose, flexibility, and growth. Lucia’s evidence‑based coaching restores confidence, language, and direction. Partnering with Kaios Media, she translated that method into a clear, consistent story. Our AI content workflow captured her authentic voice, surfaced client wins, and repurposed insights into articles, short videos, and newsletters—expanding reach while protecting coaching time. Together, we shifted the narrative from corporate credentials to a purpose‑driven practice with measurable momentum. The result: more right‑fit enquiries, richer conversations, and a growing community of professionals in their 40s, 50s, and 60s who feel seen—and supported—to design work that finally fits.

• Saved 15+ hours per week by automating script outlines, captions, and edit notes.
• Achieved 30% higher audience engagement within 60 days through personalised brand voice.
• Reached 3× more midlife professionals via AI‑optimised multi‑channel distribution.
• Cut the idea‑to‑publish cycle by 50% (10 days to 5 days).
• Increased qualified enquiries by 40% from right‑fit clients in 90 days.

“Partnering with Kaios let me focus on coaching while my story worked for me. Their AI‑driven workflow kept my voice consistent and expanded my reach to mid‑career professionals who feel stuck. It’s authentic, scalable, and finally aligned with the work I’m here to do.”